Collaborating Through Coupons
When Dawn Colon notified store managers at Fort Bliss, Texas, that customers who present multiple coupons are perceived negatively by Exchange cashiers, General Manager Matthew Beatty took swift action.
Beatty contacted Colon the same day, and learned that she runs a 1,400-member Facebook group for military spouses and others to share money saving ideas through couponing. That’s when he got an idea.
“I asked her if she would like to come and speak with me and the Fort Bliss main store team at our weekly promo meeting,” Beatty said. Colon agreed, and the next day, she and her friend, Nela Clayton, discussed the monetary benefits of coupons and their importance to military families. The two women shop at the Exchange because we allow stacking of Exchange and manufacturer coupons.