Shopping the Exchange Generates $219 Million for Military Quality-of-Life Programs

In 2017, the Exchange provided $219 million for critical Quality-of-Life programs, such as this playground and equipment for military children.

Last year, the military community generated $219 million for critical Quality-of-Life programs as active-duty Soldiers, Airmen, military retirees and their families, as well as honorably discharged Veterans, shopped through the Exchange,

Over the last 10 years, Exchange shoppers have contributed $2.4 billion to support military Child Development Centers, Youth Services programs, fitness centers and other programs that make life better for service members and their families.

100 percent of Exchange earnings are invested in the military community, with about two-thirds going to dividends supporting Quality-of-Life programs and the remaining third used to improve the shopping experience in store and at ShopMyExchange.com.

“Shopping the Exchange puts money right back into our military communities,” said Exchange Senior Enlisted Advisor Chief Master Sgt. Luis Reyes. “This is what the Exchange is all about: Supporting our military members and their families.”

Veterans make life better

The 2017 $219 million dividend was generated in part by Veterans, who were welcomed home with a lifelong online military exchange shopping benefit introduced on Veterans Day 2017.

Over the last 10 years, Exchange shoppers have contributed $2.4 billion to support military Child Development Centers, Youth Services programs, fitness centers and other programs that make life better for service members and their families.

By shopping the Exchange online, Veterans make life better for those who wear the uniform today through increased dividends while also enjoying the great shopping experience and savings they remember from their days on active duty. Veterans can visit ShopMyExchange.com/veterans to determine eligibility.

All  military branches benefit

All branches of service benefit from shopping the Exchange. Because the Exchange also serves the Navy and Marine Corps at select stores and online, portions of the dividend are contributed to those branches’ Quality-of-Life programs. For 2017, the $219 million was distributed as follows:

  • Army:            $124 million
  • Air Force:      $76 million
  • Marines:        $15 million
  • Navy:                $4 million

The Exchange dividend is a key aspect of the organization’s mission to enhance the lives of service members and their families. Shoppers receive convenient access to tax-free goods at exclusive military pricing while making an investment in local military communities.

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