‘Clean at the Exchange’ Helps Shoppers Find Natural Beauty, Skincare Products

Clean at the Exchange logoDALLAS – The Army & Air Force Exchange Service is making it easier for military shoppers to clean up their beauty and skincare routines with more natural products made without unwanted chemicals.

The Exchange is rolling out “Clean at the Exchange” shelf tags to PXs and BXs worldwide. Located near relevant cosmetic and personal care items, the tags feature QR codes that shoppers can scan to see which products do not contain phthalates, parabens and sulfates or are vegan-friendly.

At ShopMyExchange.com, shoppers can click the “Clean Beauty” link on the left-hand side of the Beauty & Health section to browse a selection of nearly 800 clean makeup, skincare, hair care, and bath and body products. Shoppers can also filter items by paraben-, sulfate- or phthalate-free as well as vegan-friendly. More info on the Exchange’s clean beauty offerings can be found on the Exchange community Hub at ShopMyExchange.com/beautybar.

“Today’s military shoppers are more conscious of what they put in and on their bodies,” said Air Force Chief Master Sgt. Kevin Osby, the Exchange’s senior enlisted advisor. “The Exchange empowers customers to make the beauty and skincare choices that best meet their needs, offering easily accessible information about the products they see at their PX or BX or online.”

Select cosmetics and skincare products from brands such as First Aid Beauty, Farmacy, Murad, Bravo Sierra and Deva Curl are free from chemicals such as phthalates and formaldehyde releasers, drying alcohols, silicones, chemical sunscreens, fragrances and dyes, and sodium laurel sulfate. In the health and beauty care section, select products derived from plants with natural cleaning properties such as charcoal, seaweed and minerals are available from brands including Shea Moisture, YesTo, Burt’s Bees and Simple.

Shoppers can identify more “Clean at the Exchange” offerings in the Exchange’s summer Beauty Bar book, available in stores and at ShopMyExchange.com starting May 20. Prices in the May Beauty Bar book are effective through June 3.

Social media friendly version: Military shoppers can glam up and glow up the natural way thanks to the Army & Air Force Exchange Service’s selection of paraben-, sulfate- and phthalate-free and vegan beauty and skincare products. Read more: https://wp.me/p9Q7PG-25N.

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Since 1895, the Army & Air Force Exchange Service (Exchange) has gone where Soldiers, Airmen, Guardians and their families go to improve the quality of their lives by providing valued goods and services at exclusive military pricing. The Exchange is the 54th-largest retailer in the United States. 100% of Exchange earnings support military communities. In the last 10 years, your Exchange benefit has provided $3.4 billion in earnings for critical military Quality-of-Life programs. The Exchange is a non-appropriated fund entity of the Department of Defense and is directed by a Board of Directors. The Exchange is a 50th Anniversary Vietnam War Commemorative Partner, planning and conducting events and activities that recognize the service, valor and sacrifice of Vietnam Veterans and their families in conjunction with the United States of America Vietnam War Commemoration. To find out more about the Exchange history and mission or to view recent press releases please visit our website at http://www.shopmyexchange.com or follow us on Twitter at https://twitter.com/ExchangePAO.


Media Notes:

For more information or to schedule an interview with an Exchange representative please contact Conner Hammett, 214-312-2714 or [email protected].

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