{"id":10241,"date":"2024-04-03T18:17:51","date_gmt":"2024-04-03T18:17:51","guid":{"rendered":"https:\/\/publicaffairs-sme.com\/ExchangePost\/?p=10241"},"modified":"2024-04-03T19:54:05","modified_gmt":"2024-04-03T19:54:05","slug":"army-air-force-exchange-service-introduces-athleta-in-select-stores-and-at-shopmyexchange-com","status":"publish","type":"post","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2024\/04\/03\/army-air-force-exchange-service-introduces-athleta-in-select-stores-and-at-shopmyexchange-com\/","title":{"rendered":"Army &#038; Air Force Exchange Service Introduces Athleta in Select Stores and at ShopMyExchange.com"},"content":{"rendered":"<p><strong>DALLAS\u2014<\/strong>The Army &amp; Air Force Exchange Service is proud to <a href=\"https:\/\/flic.kr\/p\/2pH1bas\">expand its apparel offering with the introduction of <strong>Athleta<\/strong>, a premium performance brand dedicated to empowering women and girls to find confidence, strength and belonging through movement<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"10242\" data-permalink=\"https:\/\/publicaffairs-sme.com\/ExchangePost\/2024\/04\/03\/army-air-force-exchange-service-introduces-athleta-in-select-stores-and-at-shopmyexchange-com\/athleta_2\/\" data-orig-file=\"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/04\/Athleta_2-e1712169332266.png\" data-orig-size=\"1000,563\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Athleta_2\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/04\/Athleta_2-e1712169332266.png?w=300\" data-large-file=\"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/04\/Athleta_2-e1712169332266.png?w=1000\" class=\" wp-image-10242 aligncenter\" src=\"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/04\/Athleta_2.png\" alt=\"\" width=\"387\" height=\"387\" \/><\/p>\n<p>Athleta styles are now available to shop tax-free at <a href=\"http:\/\/www.shopmyexchange.com\/\">ShopMyExchange.com<\/a> and in 15 post and base exchanges worldwide, including:<\/p>\n<p>U.S. Locations<\/p>\n<ul>\n<li>Fort Eisenhower (Georgia)<\/li>\n<li>Fort Moore (Georgia)<\/li>\n<li>Fort Campbell (Kentucky)<\/li>\n<li>West Point (New York)<\/li>\n<li>Fort Bliss (Texas)<\/li>\n<li>Fort Cavazos (Texas)<\/li>\n<li>Joint Base San Antonio-Fort Sam Houston (Texas)<\/li>\n<li>Joint Base San Antonio-Lackland (Texas)<\/li>\n<li>Joint Base San Antonio-Randolph (Texas)<\/li>\n<li>Fort Belvoir (Virginia)<\/li>\n<li>JBLM-Fort Lewis (Washington)<\/li>\n<\/ul>\n<p>International Locations<\/p>\n<ul>\n<li>Grafenwoehr (Germany)<\/li>\n<li>Ramstein KMC (Germany)<\/li>\n<li>Kadena Air Base (Japan)<\/li>\n<li>Camp Humphreys (South Korea)<\/li>\n<\/ul>\n<p>\u201cThe Exchange remains all in on our ongoing initiative to provide greater value to Soldiers, Airmen, Guardians and their families when shopping in stores and online,\u201d said Tom Shull, Exchange Director and CEO. \u201cWe are committed to improving our shopping experience with high-quality brands at military-exclusive prices\u2014always tax-free\u2014giving military communities worldwide a greater selection and extra savings as part of their hard-earned benefits.\u201d<\/p>\n<p>The Army &amp; Air Force Exchange Service serves Veterans with service-connected disabilities and Department of Defense and Coast Guard civilians in stores and online. Honorably discharged Veterans who have verified their Exchange eligibility and DoD\/Coast Guard civilian retirees are invited to shop online at <a href=\"http:\/\/www.shopmyexchange.com\/\">ShopMyExchange.com<\/a>.<\/p>\n<p>For information on shopping privileges, Veterans can visit <a href=\"https:\/\/aafes.media\/paveterans\">aafes.media\/paveterans<\/a> and Common Access Card holders can visit <a href=\"https:\/\/aafes.media\/cacbenefitspa\">aafes.media\/cacbenefitspa<\/a> to learn more.<\/p>\n<p style=\"text-align: center;\">&#8212; 30 &#8212;<\/p>\n<p>Since 1895, the Army &amp; Air Force Exchange Service (Exchange) has gone where Soldiers, Airmen, Guardians and their families go to improve the quality of their lives by providing valued goods and services at exclusive military pricing. The Exchange is the 54<sup>th<\/sup>-largest retailer in the United States. 100% of Exchange earnings support military communities. In the last 10 years, your Exchange benefit has provided $3.5 billion in earnings for critical military Quality-of-Life programs. The Exchange is a non-appropriated fund entity of the Department of Defense and is directed by a Board of Directors. The Exchange is a 50th Anniversary Vietnam War Commemorative Partner, planning and conducting events and activities that recognize the service, valor and sacrifice of Vietnam Veterans and their families in conjunction with the United States of America Vietnam War Commemoration. To find out more about the Exchange history and mission or to view recent press releases please visit our website at <a href=\"http:\/\/www.shopmyexchange.com\">http:\/\/www.shopmyexchange.com<\/a> or follow us on Twitter at <a href=\"https:\/\/twitter.com\/ExchangePAO\">https:\/\/twitter.com\/ExchangePAO<\/a>.<\/p>\n<p style=\"text-align: center;\">###<\/p>\n<p><strong>Media Notes:<\/strong><\/p>\n<p>For more information or to schedule an interview with an Exchange representative, please contact Keiana Holleman, 214-312-6514 or <a href=\"mailto:hollemankl@aafes.com\">hollemankl@aafes.com<\/a>.<\/p>\n<p>Follow the Exchange:<\/p>\n<p>Facebook: <a href=\"http:\/\/www.facebook.com\/shopmyexchange\/\">www.facebook.com\/shopmyexchange<\/a><\/p>\n<p>Twitter: <a href=\"https:\/\/twitter.com\/shopmyexchange\">https:\/\/twitter.com\/shopmyexchange<\/a><\/p>\n<p>Instagram: <a href=\"https:\/\/www.instagram.com\/shopmyexchange\/\">@shopmyexchange<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DALLAS\u2014The Army &amp; Air Force Exchange Service is proud to expand its apparel offering with the introduction of Athleta, a premium performance brand dedicated to empowering women and girls to find confidence, strength and belonging through movement. Athleta styles are now available to shop tax-free at ShopMyExchange.com and in 15 post and base exchanges worldwide, [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":10242,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[25],"tags":[160,35,33,39],"class_list":["post-10241","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press_releases","tag-aafes","tag-military","tag-press-release","tag-the-army-air-force-exchange-service"],"parsely":{"version":"1.1.0","canonical_url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2024\/04\/03\/army-air-force-exchange-service-introduces-athleta-in-select-stores-and-at-shopmyexchange-com\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Army &#038; 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Curated by Sunglass Hut is now available at ShopMyExchange.com with options\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/press_releases\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/08\/638x410-Banner-on-homepage-H3-SGH-Launch-1.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/08\/638x410-Banner-on-homepage-H3-SGH-Launch-1.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/08\/638x410-Banner-on-homepage-H3-SGH-Launch-1.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":9478,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2023\/08\/07\/army-air-force-exchange-service-army-to-launch-soldier-for-life-apparel\/","url_meta":{"origin":10241,"position":1},"title":"Army &#038; Air Force Exchange Service, Army to Launch Soldier For Life Apparel","author":"Chris Ward","date":"August 7, 2023","format":false,"excerpt":"DALLAS \u2013 Soldiers For Life can now wear their service with pride with official U.S. Army apparel coming soon to Army & Air Force Exchange Service PXs. This month, 30 PXs in the United States, Europe and the Pacific will offer polos, T-shirts and caps sporting the Army\u2019s Soldier For\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/press_releases\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/08\/Soldier-For-LIfe-1-e1691424346420.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/08\/Soldier-For-LIfe-1-e1691424346420.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/08\/Soldier-For-LIfe-1-e1691424346420.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/08\/Soldier-For-LIfe-1-e1691424346420.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":1757,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2018\/04\/04\/jbsa-fort-sam-houston-exchange-thanks-vietnam-veteran-with-2500-grand-prize\/","url_meta":{"origin":10241,"position":2},"title":"JBSA-Fort Sam Houston Exchange Thanks Vietnam Veteran With $2,500 Grand Prize","author":"Julie Mitchell","date":"April 4, 2018","format":false,"excerpt":"JOINT BASE SAN ANTONIO-FORT SAM HOUSTON \u2013 For retired Army Col. Edward Lynch, shopping online with the Army & Air Force Exchange Service has paid off\u2014to the tune of $2,500. The Vietnam War Veteran was a grand-prize winner in the Exchange Credit Program\u2019s worldwide Your Holiday Bill Is On Us\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/press_releases\/"},"img":{"alt_text":"JBSA-Fort Sam Houston Exchange Thanks Vietnam Veteran With $2,500 Grand Prize","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2018\/04\/Your-Holiday-Bill-Is-On-Us-Fort-Sam-2-1-e1522875647584.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2018\/04\/Your-Holiday-Bill-Is-On-Us-Fort-Sam-2-1-e1522875647584.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2018\/04\/Your-Holiday-Bill-Is-On-Us-Fort-Sam-2-1-e1522875647584.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2018\/04\/Your-Holiday-Bill-Is-On-Us-Fort-Sam-2-1-e1522875647584.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":7664,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2022\/02\/17\/american-eagle-is-landing-at-shopmyexchange-com-select-pxs-bxs\/","url_meta":{"origin":10241,"position":3},"title":"American Eagle is Landing at ShopMyExchange.com, Select PXs, BXs","author":"Keiana Holleman","date":"February 17, 2022","format":false,"excerpt":"Army & Air Force Exchange Service to Launch the Brand at Fort Hood on Feb. 18 DALLAS \u2013 The Army & Air Force Exchange Service is expanding its apparel assortment with the addition of American Eagle at ShopMyExchange.com and select PXs and BXs. 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