{"id":10508,"date":"2024-07-24T09:18:49","date_gmt":"2024-07-24T09:18:49","guid":{"rendered":"https:\/\/publicaffairs-sme.com\/ExchangePost\/?p=10508"},"modified":"2024-07-24T14:35:14","modified_gmt":"2024-07-24T14:35:14","slug":"army-air-force-exchange-service-celebrates-129-years-of-serving-troops-families","status":"publish","type":"post","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2024\/07\/24\/army-air-force-exchange-service-celebrates-129-years-of-serving-troops-families\/","title":{"rendered":"Army & Air Force Exchange Service Celebrates 129 Years of Serving Troops, Families"},"content":{"rendered":"

DALLAS \u2014 <\/strong>For the last 129 years, wherever Soldiers, Airmen and Guardians are called to serve, the Army & Air Force Exchange Service<\/a> has faithfully gone with them.<\/p>\n

The Department of Defense\u2019s largest retailer was established via General Orders No. 46 on July 25, 1895, and has been serving the military community ever since. Throughout its history, the Exchange has helped improve the lives of Soldiers, Airmen, Guardians and their families by serving as a lifeline to America through tax-free shopping and military-exclusive pricing.<\/p>\n

\u201cThe Exchange started from humble beginnings in tents on the American frontier,\u201d said Exchange Director\/CEO Tom Shull, an Army Veteran. \u201cNearly 130 years later, the mission remains steadfast \u2014 bringing Warfighters the best tastes of home while remaining nested with the Services.\u201d<\/p>\n

To celebrate 129 years of service and support, shoppers will save an extra 10% off military-exclusive pricing on clothing, shoes, handbags, accessories, watches, jewelry and beauty purchases with their MILITARY STAR card on July 25. Select snacks at Expresses are also featured for $1.29. Shoppers can get a sneak peek<\/a> at the weekly deals by visiting ShopMyExchange.com, clicking on \u201cweekly ad\u201d in the bar on the right and scrolling to \u201cupcoming sales.\u201d<\/p>\n

\"Look<\/p>\n

Exchange-run restaurants will be offering special promotions to celebrate The Exchange\u2019s 129th<\/sup> birthday, offering select items, deals and discounts for $1.29.<\/p>\n

While the Exchange\u2019s mission of service and support hasn\u2019t changed in 129 years, the modern-day benefit continues to evolve.<\/p>\n

The Department of Defense\u2019s oldest retailer has expanded its national-brand assortment in PXs, BXs and ShopMyExchange.com. From clothing for the family from Old Navy to appliances from The Home Depot, the Exchange is transforming to deliver a modern hard-earned benefit fully aligned with the organization\u2019s long-standing mission to serve those who serve.<\/p>\n

Growing name-brand restaurants; bringing added convenience to shoppers through 24\/7 unmanned retail units; expanding health and wellness services; erecting cell towers for improved connectivity on America\u2019s military installations; and hiring Veterans and military spouses are key priorities for today\u2019s Exchange.<\/p>\n

In the last seven years, the Exchange benefit has grown to include all honorably discharged Veterans, who can shop tax-free for life at ShopMyExchange.com, and in-store privileges for Veterans with service-connected disabilities. Department of Defense and Coast Guard civilians can shop in stores and online as well.<\/p>\n

\u201cThere truly is no greater honor than serving those who serve and have served,\u201d Shull said. \u201cEvery time heroes use their Exchange benefit, the military community is strengthened.\u201d<\/p>\n

100% of Exchange earnings support the military community. In the last 10 years, the Exchange has generated $3.7 billion for military Quality-of-Life programs that are critical to readiness and resiliency.<\/p>\n

Military shoppers can join in as their local PXs and BXs celebrate the anniversary. For details on store-specific celebrations, service members and their families can visit their local Exchange social media pages.<\/p>\n

Facebook-friendly version: <\/strong>Look who\u2019s 129 years old! The Army & Air Force Exchange Service is celebrating 129 years of serving those who serve. Read more:<\/p>\n

— 30 —<\/p>\n

Since 1895, the Army & Air Force Exchange Service (Exchange) has gone where Soldiers, Airmen, Guardians and their families go to improve the quality of their lives by providing valued goods and services at exclusive military pricing. The Exchange is the 52nd-largest retailer in the United States. 100% of Exchange earnings support military communities. In the last 10 years, your Exchange benefit has provided $3.5 billion in earnings for critical military Quality-of-Life programs. The Exchange is a non-appropriated fund entity of the Department of Defense and is directed by a Board of Directors. The Exchange is a 50th Anniversary Vietnam War Commemorative Partner, planning and conducting events and activities that recognize the service, valor and sacrifice of Vietnam Veterans and their families in conjunction with the United States of America Vietnam War Commemoration. To find out more about the Exchange history and mission or to view recent press releases please visit our website at http:\/\/www.shopmyexchange.com<\/a> or follow us on Twitter at https:\/\/twitter.com\/ExchangePAO<\/a>.<\/p>\n

###<\/p>\n

Media Notes:<\/strong><\/p>\n

For more information or to schedule an interview with an Exchange representative please contact Zach Wright, 214-312-6300, or Wrightz@aafes.com<\/a><\/p>\n

Follow the Exchange:<\/p>\n

Facebook:\u00a0 www.facebook.com\/shopmyexchange<\/a><\/p>\n

Twitter:\u00a0 https:\/\/twitter.com\/shopmyexchange<\/a><\/p>\n

Instagram: @shopmyexchange<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

DALLAS \u2014 For the last 129 years, wherever Soldiers, Airmen and Guardians are called to serve, the Army & Air Force Exchange Service has faithfully gone with them. The Department of Defense\u2019s largest retailer was established via General Orders No. 46 on July 25, 1895, and has been serving the military community ever since. Throughout […]<\/p>\n","protected":false},"author":34,"featured_media":10511,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[15,17,25],"tags":[160,174,106,107,35,39],"class_list":["post-10508","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-about_the_exchange","category-history","category-press_releases","tag-aafes","tag-army-air-force-exchange-service","tag-army-and-air-force-exchange-service","tag-exchange","tag-military","tag-the-army-air-force-exchange-service"],"parsely":{"version":"1.1.0","canonical_url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2024\/07\/24\/army-air-force-exchange-service-celebrates-129-years-of-serving-troops-families\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Army & Air Force Exchange Service Celebrates 129 Years of Serving Troops, Families","url":"http:\/\/publicaffairs-sme.com\/ExchangePost\/2024\/07\/24\/army-air-force-exchange-service-celebrates-129-years-of-serving-troops-families\/","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/publicaffairs-sme.com\/ExchangePost\/2024\/07\/24\/army-air-force-exchange-service-celebrates-129-years-of-serving-troops-families\/"},"thumbnailUrl":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/07\/129th-ANNIVERSARY-FSF-GRAPHIC-1.png?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/07\/129th-ANNIVERSARY-FSF-GRAPHIC-1.png"},"articleSection":"About the Exchange","author":[{"@type":"Person","name":"Zach Wright"}],"creator":["Zach Wright"],"publisher":{"@type":"Organization","name":"The Exchange Newsroom","logo":""},"keywords":["aafes","army & air force exchange service","army and air force exchange service","exchange","military","the army & air force exchange service"],"dateCreated":"2024-07-24T09:18:49Z","datePublished":"2024-07-24T09:18:49Z","dateModified":"2024-07-24T14:35:14Z"},"rendered":"