{"id":11517,"date":"2025-07-22T15:50:01","date_gmt":"2025-07-22T15:50:01","guid":{"rendered":"https:\/\/publicaffairs-sme.com\/ExchangePost\/?p=11517"},"modified":"2025-07-22T15:50:01","modified_gmt":"2025-07-22T15:50:01","slug":"army-air-force-exchange-service-celebrates-130-years-of-mission-essential-support","status":"publish","type":"post","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2025\/07\/22\/army-air-force-exchange-service-celebrates-130-years-of-mission-essential-support\/","title":{"rendered":"Army &amp; Air Force Exchange Service Celebrates 130 Years of Mission-Essential Support"},"content":{"rendered":"<p><strong>DALLAS \u2013 <\/strong>The Army &amp; Air Force Exchange Service will celebrate its <a href=\"https:\/\/flic.kr\/p\/2rhUbp5\">130<sup>th<\/sup> anniversary of serving those who serve<\/a> on July 25.<\/p>\n<p>Since the United States Department of War\u2019s General Orders No. 46 issued directed commanders to establish a post exchange (PX) in 1895, the Exchange has constantly evolved to function as a force multiplier for the Nation\u2019s ever-changing military mission.<\/p>\n<p>To centralize the supply of items of necessity and convenience formerly provided by traveling merchants who regularly sought to sell goods to Soldiers at inflated prices, America\u2019s PX system was created.<\/p>\n<p>As the U.S. prepared to enter World War II, the War Department significantly upgraded the Exchange system and the Army Exchange Service was born in 1941. Seven years later, it was renamed the Army &amp; Air Force Exchange Service, following the establishment of the Air Force as its own branch of Service in 1947.<\/p>\n<p>As a Department of Defense non-appropriated fund instrumentality that primarily uses its own revenue from sales to support its operations, the Exchange has provided critical services in more than a dozen wars and military operations, including World War II, Korea, Vietnam and Operations Desert Storm and Iraqi Freedom.<\/p>\n<p>Today, the Exchange manages a diverse portfolio of Quality-of-Life services, nationwide and in more than 30 countries and territories. Each line of business is designed to strengthen military readiness, recruiting and security. For example, the Exchange received Congressional approval to introduce the Exchange Credit Program in 1979, protecting service members from predatory lending that often targeted military communities. The MILITARY STAR<sub>\u00ae<\/sub> card now creates more than $470 million in annual value through proprietary terms and promotions exclusive to authorized cardholders.<\/p>\n<p>In addition to tax-free savings and military exclusive pricing on name brand merchandise at PXs, BXs and ShopMyExchange.com, the Exchange brings name brand restaurants, health and wellness services, convenience stores, gas stations, Military Clothing Stores, self-service 24\/7 stores, telecom services and more to America\u2019s military installations around the world.<\/p>\n<p>\u201cThe hard-earned Exchange benefit is a brilliantly designed virtuous circle that delivers tangible value to our Nation\u2019s military mission and the heroes who serve and have served with distinction,\u201d said Exchange Director\/CEO Tom Shull. \u201cAs Team Exchange reflects on this incredible organization\u2019s many successes over the past 13 decades, we remain fully focused on instituting effective and efficient improvements to continue going where our troops go for the next 130 years.\u201d<\/p>\n<p>With 100% of earnings going back to the military community, shopping the Exchange makes life better for service members and families. In the last 10 years, the Exchange has provided more than $15 billion in value to the military community.<\/p>\n<p>For a visual look back at the Exchange\u2019s storied history, visit the interactive timeline <a href=\"https:\/\/publicaffairs-sme.com\/Community\/history#earlyyears\">here<\/a>.<\/p>\n<p><strong>Social-media-friendly version: <\/strong>130 never looked so good. As @shopmyexchange prepares to celebrate, the Department of Defense\u2019s largest retailer looks back on 13 decades of serving those who serve as it continues to go where America\u2019s heroes go: <a href=\"https:\/\/wp.me\/p9Q7PG-2ZL\">https:\/\/wp.me\/p9Q7PG-2ZL<\/a><\/p>\n<p style=\"text-align: center\">&#8212; 30 &#8212;<\/p>\n<p>Since 1895, the Army &amp; Air Force Exchange Service (Exchange) has gone where Soldiers, Airmen, Guardians and their families go to improve the quality of their lives by providing valued goods and services at exclusive military pricing. The Exchange is the 51<sup>st<\/sup>-largest retailer in the United States. 100% of Exchange earnings support military communities. In the last 10 years, the Exchange benefit has provided $15 billion in value to the military community, including through contributions to critical military Quality-of-Life programs. The Exchange is a non-appropriated fund entity of the Department of Defense and is directed by a Board of Directors. The Exchange is a 50th Anniversary Vietnam War Commemorative Partner, planning and conducting events and activities that recognize the service, valor and sacrifice of Vietnam Veterans and their families in conjunction with the United States of America Vietnam War Commemoration. To find out more about the Exchange history and mission or to view recent press releases please visit our website at <a href=\"http:\/\/www.shopmyexchange.com\">http:\/\/www.shopmyexchange.com<\/a> or follow us on X at <a href=\"https:\/\/x.com\/ExchangePAO\">https:\/\/x.com\/ExchangePAO<\/a>.<\/p>\n<p style=\"text-align: center\">###<\/p>\n<p><strong>Media Notes:<\/strong><\/p>\n<p>For more information or to schedule an interview with an Exchange representative please contact Travis Day at 214-312-3534 or <a href=\"mailto:daytra@aafes.com\">daytra@aafes.com<\/a>.<\/p>\n<p>Follow the Exchange:<\/p>\n<p>Facebook:\u00a0<a href=\"http:\/\/www.facebook.com\/shopmyexchange\">www.facebook.com\/shopmyexchange<\/a><\/p>\n<p>X:\u00a0<a href=\"https:\/\/twitter.com\/shopmyexchange\">https:\/\/twitter.com\/shopmyexchange<\/a><\/p>\n<p>Instagram: <a href=\"https:\/\/www.instagram.com\/shopmyexchange\/\">@shopmyexchange<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DALLAS \u2013 The Army &amp; Air Force Exchange Service will celebrate its 130th anniversary of serving those who serve on July 25. Since the United States Department of War\u2019s General Orders No. 46 issued directed commanders to establish a post exchange (PX) in 1895, the Exchange has constantly evolved to function as a force multiplier [&hellip;]<\/p>\n","protected":false},"author":33,"featured_media":11519,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[25],"tags":[160,174,107,35,42],"class_list":["post-11517","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press_releases","tag-aafes","tag-army-air-force-exchange-service","tag-exchange","tag-military","tag-military-star"],"parsely":{"version":"1.1.0","canonical_url":"http:\/\/publicaffairs-sme.com\/ExchangePost\/2025\/07\/22\/army-air-force-exchange-service-celebrates-130-years-of-mission-essential-support\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Army &amp; Air Force Exchange Service Celebrates 130 Years of Mission-Essential Support","url":"http:\/\/publicaffairs-sme.com\/ExchangePost\/2025\/07\/22\/army-air-force-exchange-service-celebrates-130-years-of-mission-essential-support\/","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/publicaffairs-sme.com\/ExchangePost\/2025\/07\/22\/army-air-force-exchange-service-celebrates-130-years-of-mission-essential-support\/"},"thumbnailUrl":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2025\/07\/Exchange130.webp?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2025\/07\/Exchange130.webp"},"articleSection":"Press Releases","author":[{"@type":"Person","name":"Travis Day"}],"creator":["Travis Day"],"publisher":{"@type":"Organization","name":"The Exchange Newsroom","logo":""},"keywords":["aafes","army &amp; air force exchange service","exchange","military","military star"],"dateCreated":"2025-07-22T15:50:01Z","datePublished":"2025-07-22T15:50:01Z","dateModified":"2025-07-22T15:50:01Z"},"rendered":"<script type=\"application\/ld+json\" class=\"wp-parsely-metadata\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"NewsArticle\",\"headline\":\"Army &amp; Air Force Exchange Service Celebrates 130 Years of Mission-Essential Support\",\"url\":\"http:\\\/\\\/publicaffairs-sme.com\\\/ExchangePost\\\/2025\\\/07\\\/22\\\/army-air-force-exchange-service-celebrates-130-years-of-mission-essential-support\\\/\",\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/publicaffairs-sme.com\\\/ExchangePost\\\/2025\\\/07\\\/22\\\/army-air-force-exchange-service-celebrates-130-years-of-mission-essential-support\\\/\"},\"thumbnailUrl\":\"https:\\\/\\\/publicaffairs-sme.com\\\/ExchangePost\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/07\\\/Exchange130.webp?w=150&h=150&crop=1\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/publicaffairs-sme.com\\\/ExchangePost\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/07\\\/Exchange130.webp\"},\"articleSection\":\"Press Releases\",\"author\":[{\"@type\":\"Person\",\"name\":\"Travis Day\"}],\"creator\":[\"Travis Day\"],\"publisher\":{\"@type\":\"Organization\",\"name\":\"The Exchange Newsroom\",\"logo\":\"\"},\"keywords\":[\"aafes\",\"army &amp; air force exchange service\",\"exchange\",\"military\",\"military star\"],\"dateCreated\":\"2025-07-22T15:50:01Z\",\"datePublished\":\"2025-07-22T15:50:01Z\",\"dateModified\":\"2025-07-22T15:50:01Z\"}<\/script>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/publicaffairs-sme.com\/p.js"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2025\/07\/Exchange130.webp","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":12262,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2026\/03\/17\/stay-connected-with-your-local-px-bx-on-social-media\/","url_meta":{"origin":11517,"position":0},"title":"Stay Connected With Your Local PX, BX on Social Media","author":"Karrington Bradley","date":"March 17, 2026","format":false,"excerpt":"DALLAS \u2013 Staying connected with the Army & Air Force Exchange Service is easier than ever. The military community can keep up with news, events and services by following their local PX or BX social media pages. Local Exchange pages share installation\u2011specific updates, including special events, new offerings, updates on\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/press_releases\/"},"img":{"alt_text":"Exchange logo accompanied by Facebook and Instagram logo","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2026\/03\/PA-LocalSocialMedia-2.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2026\/03\/PA-LocalSocialMedia-2.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2026\/03\/PA-LocalSocialMedia-2.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2026\/03\/PA-LocalSocialMedia-2.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":9767,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2023\/11\/02\/army-air-force-exchange-service-to-recognize-americas-heroes-with-coins-on-veterans-day-2\/","url_meta":{"origin":11517,"position":1},"title":"Army &#038; Air Force Exchange Service to Recognize America\u2019s Heroes with Coins on Veterans Day","author":"Chris Ward","date":"November 2, 2023","format":false,"excerpt":"DALLAS \u2013 In honor of Veterans Day, the Army & Air Force Exchange Service will be handing out free challenge coins to those who selflessly served our Nation. For the fourth year in a row, PXs and BXs will distribute limited-edition challenge coins to Veterans on Nov. 11. \u201cThe Exchange\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/press_releases\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/11\/2023-Vet-Coin-Poster-1.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/11\/2023-Vet-Coin-Poster-1.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/11\/2023-Vet-Coin-Poster-1.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/11\/2023-Vet-Coin-Poster-1.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":7513,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2022\/01\/12\/army-air-force-exchange-service-opens-first-chiropractic-clinic\/","url_meta":{"origin":11517,"position":2},"title":"Army &#038; Air Force Exchange Service Opens First Chiropractic Clinic","author":"Marisa Conner","date":"January 12, 2022","format":false,"excerpt":"DALLAS \u2013 The Army & Air Force Exchange Service is helping members of the military community get hands-on help from licensed chiropractors without setting foot outside the gate at select installations. The Joint Chiropractic, the largest operator of chiropractic clinics in the U.S., opened at the Luke Air Force Base\u2026","rel":"","context":"In &quot;SFD&quot;","block_context":{"text":"SFD","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/directorates\/sfd\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2022\/01\/The-Joint-Luke-AFB-interior-2-e1642016615536.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2022\/01\/The-Joint-Luke-AFB-interior-2-e1642016615536.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2022\/01\/The-Joint-Luke-AFB-interior-2-e1642016615536.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2022\/01\/The-Joint-Luke-AFB-interior-2-e1642016615536.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":8614,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2022\/11\/01\/army-air-force-exchange-service-to-recognize-americas-heroes-with-coin-giveaway-on-veterans-day\/","url_meta":{"origin":11517,"position":3},"title":"Army &#038; Air Force Exchange Service to Recognize America\u2019s Heroes with Coin Giveaway on Veterans Day","author":"Chris Ward","date":"November 1, 2022","format":false,"excerpt":"DALLAS \u2013 In honor of Veterans Day, the Army & Air Force Exchange Service will recognize those who selflessly sacrificed for our Nation with free challenge coins. This is the third year Exchange stores will distribute the limited-edition coins to Veterans on Nov. 11 while supplies last. \u201cThe Exchange is\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/press_releases\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2022\/11\/CoinGiveaway_EP_Image-01-1-e1667311556457.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2022\/11\/CoinGiveaway_EP_Image-01-1-e1667311556457.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2022\/11\/CoinGiveaway_EP_Image-01-1-e1667311556457.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2022\/11\/CoinGiveaway_EP_Image-01-1-e1667311556457.png?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":9428,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2023\/07\/24\/army-air-force-exchange-service-celebrates-128-years-of-we-go-where-you-go\/","url_meta":{"origin":11517,"position":4},"title":"Army &#038; Air Force Exchange Service Celebrates 128 Years of \u2018We Go Where You Go\u2019","author":"Marcia Rhodes","date":"July 24, 2023","format":false,"excerpt":"DALLAS \u2013 On July 25, the Army & Air Force Exchange Service is marking a milestone many retailers never experience\u2014128 years of service. The Exchange, long known in military communities for its \u201cWe Go Where You Go\u201d motto, traces its roots to merchants who followed the Army and provided goods\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/press_releases\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/128YearsofService-1-e1689867873242.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/128YearsofService-1-e1689867873242.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/128YearsofService-1-e1689867873242.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/128YearsofService-1-e1689867873242.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":10573,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2024\/08\/14\/they-made-the-grade-army-air-force-exchange-service-honors-military-kids-for-academic-excellence\/","url_meta":{"origin":11517,"position":5},"title":"They Made the Grade! Army &#038; Air Force Exchange Service Honors Military Kids for Academic Excellence","author":"Zach Wright","date":"August 14, 2024","format":false,"excerpt":"DALLAS \u2013 The Army & Air Force Exchange Service rewarded three students with $4,000 in gift cards in its You Made the Grade sweepstakes, part of its worldwide program honoring the academic excellence and resiliency of military students. Fourth grader Ana Avila, daughter of Department of Defense civilian Eduardo Avila\u2026","rel":"","context":"In &quot;Central Region&quot;","block_context":{"text":"Central Region","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/regions\/central-region-regions\/"},"img":{"alt_text":"Army & Air Force Exchange Service Honors Military Kids for Academic Excellence","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/08\/YMTG-Humphreys-Winner1-e1723653261928.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/08\/YMTG-Humphreys-Winner1-e1723653261928.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/08\/YMTG-Humphreys-Winner1-e1723653261928.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/08\/YMTG-Humphreys-Winner1-e1723653261928.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]}],"jetpack_shortlink":"https:\/\/wp.me\/p9Q7PG-2ZL","_links":{"self":[{"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/posts\/11517","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/comments?post=11517"}],"version-history":[{"count":3,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/posts\/11517\/revisions"}],"predecessor-version":[{"id":11521,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/posts\/11517\/revisions\/11521"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/media\/11519"}],"wp:attachment":[{"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/media?parent=11517"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/categories?post=11517"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/tags?post=11517"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}