{"id":9384,"date":"2023-07-07T16:28:59","date_gmt":"2023-07-07T16:28:59","guid":{"rendered":"https:\/\/publicaffairs-sme.com\/ExchangePost\/?p=9384"},"modified":"2023-07-07T16:28:59","modified_gmt":"2023-07-07T16:28:59","slug":"from-forbes-it-took-a-civilian-to-save-the-militarys-8-5-billion-retail-empire","status":"publish","type":"post","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2023\/07\/07\/from-forbes-it-took-a-civilian-to-save-the-militarys-8-5-billion-retail-empire\/","title":{"rendered":"From Forbes: It Took A Civilian To Save The Military&#8217;s $8.5 Billion Retail Empire"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"9385\" data-permalink=\"https:\/\/publicaffairs-sme.com\/ExchangePost\/2023\/07\/07\/from-forbes-it-took-a-civilian-to-save-the-militarys-8-5-billion-retail-empire\/capture1\/\" data-orig-file=\"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/Capture1.jpg\" data-orig-size=\"664,829\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Hammett, Conner&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1688728728&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Tom Shull Forbes Headshot\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/Capture1.jpg?w=240\" data-large-file=\"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/Capture1.jpg?w=664\" class=\" wp-image-9385 alignright\" src=\"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/Capture1.jpg\" alt=\"\" width=\"487\" height=\"608\" \/>At the Fort Cavazos army base stuck way out in the wilds of Texas hill country, hours from big cities like Austin and Dallas, the government-run PX store has two big draws above anybody else: location and no sales tax. Ona recent spring day, it starts to get busier around lunchtime, with active-duty soldiers in uniform,,military wives towing children and retirees browsing the aisles. Name-brand goods from Nike, Apple, MAC and Old Navy retail for up to 40% off.<\/p>\n<p>\u201cThey like the prices,\u201d said Maria Berrios Borges, the store manager. \u201cAnd it\u2019s right where they work. They don\u2019t have to go anywhere.\u201d &#8230;<\/p>\n<p><strong>Read more at <a href=\"https:\/\/www.forbes.com\/sites\/laurendebter\/2023\/07\/07\/why-it-took-a-civilian-to-save-the-militarys-85-billion-retail-operation\/?sh=635349443e2e\">Forbes<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At the Fort Cavazos army base stuck way out in the wilds of Texas hill country, hours from big cities like Austin and Dallas, the government-run PX store has two big draws above anybody else: location and no sales tax. Ona recent spring day, it starts to get busier around lunchtime, with active-duty soldiers in [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":9388,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[16],"tags":[32],"class_list":["post-9384","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-exchange_in_the_news","tag-nobanner"],"parsely":{"version":"1.1.0","canonical_url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2023\/07\/07\/from-forbes-it-took-a-civilian-to-save-the-militarys-8-5-billion-retail-empire\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"From Forbes: It Took A Civilian To Save The Military&#8217;s $8.5 Billion Retail Empire","url":"http:\/\/publicaffairs-sme.com\/ExchangePost\/2023\/07\/07\/from-forbes-it-took-a-civilian-to-save-the-militarys-8-5-billion-retail-empire\/","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/publicaffairs-sme.com\/ExchangePost\/2023\/07\/07\/from-forbes-it-took-a-civilian-to-save-the-militarys-8-5-billion-retail-empire\/"},"thumbnailUrl":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/Forbes-banner-image-e1688747324432.png?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/Forbes-banner-image-e1688747324432.png"},"articleSection":"Exchange in the News","author":[{"@type":"Person","name":"Marisa Conner"}],"creator":["Marisa Conner"],"publisher":{"@type":"Organization","name":"The Exchange Newsroom","logo":""},"keywords":["nobanner"],"dateCreated":"2023-07-07T16:28:59Z","datePublished":"2023-07-07T16:28:59Z","dateModified":"2023-07-07T16:28:59Z"},"rendered":"<script type=\"application\/ld+json\" class=\"wp-parsely-metadata\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"NewsArticle\",\"headline\":\"From Forbes: It Took A Civilian To Save The Military&#8217;s $8.5 Billion Retail Empire\",\"url\":\"http:\\\/\\\/publicaffairs-sme.com\\\/ExchangePost\\\/2023\\\/07\\\/07\\\/from-forbes-it-took-a-civilian-to-save-the-militarys-8-5-billion-retail-empire\\\/\",\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/publicaffairs-sme.com\\\/ExchangePost\\\/2023\\\/07\\\/07\\\/from-forbes-it-took-a-civilian-to-save-the-militarys-8-5-billion-retail-empire\\\/\"},\"thumbnailUrl\":\"https:\\\/\\\/publicaffairs-sme.com\\\/ExchangePost\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2023\\\/07\\\/Forbes-banner-image-e1688747324432.png?w=150&h=150&crop=1\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/publicaffairs-sme.com\\\/ExchangePost\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2023\\\/07\\\/Forbes-banner-image-e1688747324432.png\"},\"articleSection\":\"Exchange in the News\",\"author\":[{\"@type\":\"Person\",\"name\":\"Marisa Conner\"}],\"creator\":[\"Marisa Conner\"],\"publisher\":{\"@type\":\"Organization\",\"name\":\"The Exchange Newsroom\",\"logo\":\"\"},\"keywords\":[\"nobanner\"],\"dateCreated\":\"2023-07-07T16:28:59Z\",\"datePublished\":\"2023-07-07T16:28:59Z\",\"dateModified\":\"2023-07-07T16:28:59Z\"}<\/script>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/publicaffairs-sme.com\/p.js"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/07\/Forbes-banner-image-e1688747324432.png","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":2643,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2018\/09\/05\/stars-and-stripes-overseas-military-exchange-stores-thrive-in-face-of-retail-apocalypse\/","url_meta":{"origin":9384,"position":0},"title":"Stars and Stripes: Overseas military exchange stores thrive in face of \u2018retail apocalypse\u2019","author":"Julie Mitchell","date":"September 5, 2018","format":false,"excerpt":"The so-called retail apocalypse may be hollowing out shopping malls from coast to coast \u2014 but that\u2019s a world away from government-run stores overseas that turn a healthy profit selling tax-free goods to a captive market. Despite a booming economy, at least 94 million square feet of retail space will\u2026","rel":"","context":"In &quot;Exchange in the News&quot;","block_context":{"text":"Exchange in the News","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/exchange_in_the_news\/"},"img":{"alt_text":"Concessions Military Store","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2018\/09\/image-1-e1536176992964.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2018\/09\/image-1-e1536176992964.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2018\/09\/image-1-e1536176992964.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2018\/09\/image-1-e1536176992964.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":9749,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2023\/11\/01\/military-star-card-has-second-lowest-apr-among-all-retail-credit-cards-according-to-study\/","url_meta":{"origin":9384,"position":1},"title":"MILITARY STAR Card Has Second-Lowest APR Among All Retail Credit Cards, According to Study","author":"Marisa Conner","date":"November 1, 2023","format":false,"excerpt":"DALLAS \u2013 The MILITARY STAR\u00ae card has the second-lowest APR among all store cards, according to Bankrate\u2019s annual Retail Cards Study. The card, available exclusively to the military community, has an APR of 15.49%, almost half the current record-high 30.24% average of retail cards surveyed by Bankrate. MILITARY STAR\u2019s rate\u2026","rel":"","context":"In &quot;ECP&quot;","block_context":{"text":"ECP","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/directorates\/ecp\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/11\/ExPost_MILSTAR_SECOND-LOWEST-APR.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/11\/ExPost_MILSTAR_SECOND-LOWEST-APR.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/11\/ExPost_MILSTAR_SECOND-LOWEST-APR.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2023\/11\/ExPost_MILSTAR_SECOND-LOWEST-APR.png?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":5731,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2020\/09\/17\/army-air-force-exchange-service-celebrates-100th-starbucks-location\/","url_meta":{"origin":9384,"position":2},"title":"Army &#038; Air Force Exchange Service Celebrates 100th Starbucks Location","author":"Marisa Conner","date":"September 17, 2020","format":false,"excerpt":"JOINT BASE LEWIS-McCHORD \u2013 The Department of Defense\u2019s largest retailer, the Army & Air Force Exchange Service, and Starbucks joined forces to open the 100th Starbucks store on an Army post or Air Force base. Located at the Joint Base Lewis-McChord Exchange shopping center in Washington, the new Starbucks comes\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/press_releases\/"},"img":{"alt_text":"Army & Air Force Exchange Service and Starbucks officials cut the ribbon on the Exchange\u2019s 100th Starbucks retail licensed location Sept. 17 at Joint Base Lewis-McChord. From left, Ronny Rexrode, Vice President, Food and Theater Operations, Exchange; Shelly Armstrong, Western Region Senior Vice President, Exchange; Aaron Koransky, Vice President, Licensed Store Business Development, Operations & Strategy, Starbucks; Matt Kress, Senior Manager, Global Responsibility, Starbucks, Col. Skye Duncan, JBLM Garrison Commander; and Mike Einer, JBLM Exchange General Manager.","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2020\/09\/JBLM-Starbucks-ribbon-cutting-1-e1600370799712.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2020\/09\/JBLM-Starbucks-ribbon-cutting-1-e1600370799712.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2020\/09\/JBLM-Starbucks-ribbon-cutting-1-e1600370799712.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2020\/09\/JBLM-Starbucks-ribbon-cutting-1-e1600370799712.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":10023,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2024\/01\/18\/unmanned-retail-markets-bring-the-convenience-of-the-exchange-to-troops\/","url_meta":{"origin":9384,"position":3},"title":"Unmanned Retail Markets Bring the Convenience of the Exchange to Troops","author":"Marisa Conner","date":"January 18, 2024","format":false,"excerpt":"DALLAS \u2013 The Army & Air Force Exchange Service is expanding the way it serves troops, no matter where on installation they are, with the opening of more unmanned retail markets. The markets are fully automated self-serve stores that offer better-for-you food options, such as salads, fresh fruit and vegetables,\u2026","rel":"","context":"In &quot;BE FIT&quot;","block_context":{"text":"BE FIT","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/be-fit\/"},"img":{"alt_text":"micro market","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/01\/Micro-Mart-e1705600233193.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/01\/Micro-Mart-e1705600233193.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/01\/Micro-Mart-e1705600233193.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/01\/Micro-Mart-e1705600233193.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":4534,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2019\/10\/29\/pets-welcome-petco-to-open-on-installation-retail-stores-with-the-exchange\/","url_meta":{"origin":9384,"position":4},"title":"Pets Welcome! Petco to Open On-Installation Retail Stores with the Exchange","author":"Marisa Conner","date":"October 29, 2019","format":false,"excerpt":"DALLAS \u2013 Military pets, rejoice! The Army & Air Force Exchange Service is welcoming Petco to the Exchange family. The pet specialty retailer is slated to open its first store on a military installation at Joint Base Lewis-McChord in the spring. \u201cPets help military members feel at home, wherever they\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/press_releases\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2019\/10\/Petco-e1572365659728.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2019\/10\/Petco-e1572365659728.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2019\/10\/Petco-e1572365659728.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":10066,"url":"https:\/\/publicaffairs-sme.com\/ExchangePost\/2024\/01\/30\/military-shoppers-dollars-go-further-with-the-army-air-force-exchange-service\/","url_meta":{"origin":9384,"position":5},"title":"Military Shoppers&#8217; Dollars Go Further with the Army &#038; Air Force Exchange Service","author":"Travis Day","date":"January 30, 2024","format":false,"excerpt":"DALLAS \u2013 As concerns about inflation and costs of living remain top of mind for consumers in the new year, the Army & Air Force Exchange Service provides exceptional value to military communities around the world with everyday tax-free savings and military-exclusive pricing. Soldiers, Airmen, Guardians, their families, retirees and\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/publicaffairs-sme.com\/ExchangePost\/category\/categories\/press_releases\/"},"img":{"alt_text":"Main Exchange Store Front","src":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/01\/53390708552_3cfc1d2517_o-1.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/01\/53390708552_3cfc1d2517_o-1.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/01\/53390708552_3cfc1d2517_o-1.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/publicaffairs-sme.com\/ExchangePost\/wp-content\/uploads\/sites\/3\/2024\/01\/53390708552_3cfc1d2517_o-1.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]}],"jetpack_shortlink":"https:\/\/wp.me\/p9Q7PG-2rm","_links":{"self":[{"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/posts\/9384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/comments?post=9384"}],"version-history":[{"count":1,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/posts\/9384\/revisions"}],"predecessor-version":[{"id":9386,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/posts\/9384\/revisions\/9386"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/media\/9388"}],"wp:attachment":[{"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/media?parent=9384"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/categories?post=9384"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/publicaffairs-sme.com\/ExchangePost\/wp-json\/wp\/v2\/tags?post=9384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}