MEDIA CONTACT:\u00a0Chris Ward
\nMEDIA ADVISORY: 12-014
\nRELEASE DATE:\u00a0March 29,\u00a02012<\/p>\n
DALLAS \u2013 <\/strong>According to a recent article by PC World, more than half of U.S. adult mobile phone owners used a handset for shopping assistance while in stores during the 2011 holiday season. Additionally, a quarter of these shoppers went online to see if they could find a better price for a product they were considering buying.<\/p>\n With smart phones becoming more prevalent as shopping tools, price matching is becoming increasingly popular. With this in mind, the Army & Air Force Exchange Service\u2019s \u201cWe\u2019ll Match It!\u201d program is ensuring military shoppers pay the lowest price possible.<\/p>\n Depending on the item, price matches can be done with or without a competitor\u2019s ad:<\/p>\n \u00a0Of course, in either scenario, products must be identical.<\/p>\n \u201cWe even offer a 14-day price guarantee on any item originally purchased from the Exchange,\u201d said the Exchange\u2019s Senior Enlisted Advisor Chief Master Sgt. Jeffry Helm. \u201cSo, if an item is sold at a lower price by the Exchange, or any local competitor, the price can be matched up to two weeks after the purchase.\u201d<\/p>\n The Exchange Catalog and shopmyexchange.com also match lower prices (including shipping and handling) from other online retailers on identical items available for sale and delivery in the customer\u2019s area.<\/p>\n Complete details regarding the Exchange\u2019s price matching policy as well as exceptions can be found at http:\/\/www.shopmyexchange.com\/CustomerService\/priceMatch.htm<\/a>.<\/p>\n — 30 —<\/p>\n The Army & Air Force Exchange Service is a joint command and is directed by a Board of Directors which is responsible to the Secretaries of the Army and the Air Force through the Service Chiefs of Staff. The Exchange has the dual mission of providing authorized patrons with articles of merchandise and services and generating non-appropriated fund earnings as a supplemental source of funding for military morale, welfare and recreation programs. To find out more about the Exchange history and mission or to view recent press releases please visit our Web site at http:\/\/www.shopmyexchange.com<\/span>.<\/p>\n ###<\/p>\n Media Notes:<\/strong><\/p>\n For more information or to schedule an interview with an Exchange representative please contact Chris Ward, 214-312-2714 or wardchr@aafes.com<\/a>.<\/p>\n\t\n