Exchange Strengthens Connections with Military Community Through In-Store Events

DALLAS Throughout the year, the Army & Air Force Exchange Service hosts in-store events to build relationships and nurture a sense of belonging for Soldiers, Airmen, retirees and their families.

“More than 85 percent of Exchange associates are personally connected to the military,” said Air Force Chief Master Sgt. Luis Reyes, Exchange senior enlisted advisor. “Encouraging and supporting the military community are priorities for the Exchange as they serve the best customers in the world.”

This fall, military families can look forward to Exchange events such as Disney’s Dream Big, Princess; Hasbro Collectibles; and Transformers Time Trials. Shoppers can contact their local Exchange for event schedules and details.

During 2017, the Exchange:

  • Partnered with the Vietnam War Commemoration to distribute free lapel pins to Vietnam Veterans.
  • Supported BE FIT Healthy Lifestyles Festivals with commissaries.
  • Celebrated the sacrifices of military kids with Military Brat patch giveaways.
  • Helped shoppers look and feel their best with beauty events.

“Exchange events bring value, meaning and fun to military families,” Reyes said. “The Exchange is a gathering place for the community. By joining us for in-store events, Airmen and Soldiers, especially those serving far from loved ones back home, can find a lasting connection.”

For more information on upcoming Exchange events, military shoppers can visit the Hub at ShopMyExchange.com/Community or the Exchange’s Facebook page at www.facebook/ShopMyExchange.

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Since 1895, the Army & Air Force Exchange Service (Exchange) has gone where Soldiers, Airmen and their families go to improve the quality of their lives by providing valued goods and services at exclusive military pricing. The Exchange is the 61st-largest retailer in the United States. Its earnings provided $2.4 billion in dividends to support military morale, welfare and recreation programs over the last 10 years. The Exchange is a non-appropriated fund entity of the Department of Defense and is directed by a Board of Directors. The Exchange is a 50th Anniversary Vietnam War Commemorative Partner, planning and conducting events and activities that recognize the service, valor and sacrifice of Vietnam Veterans and their families in conjunction with the United States of America Vietnam War Commemoration. To find out more about the Exchange history and mission or to view recent press releases please visit our website at http://www.shopmyexchange.com or follow us on Twitter at https://twitter.com/ExchangePAO.

 

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Media Notes:

For more information or to schedule an interview with an Exchange representative, please contact Doug Brodess, 214-312-3393 or [email protected]

 

Follow the Exchange:

Facebook:  www.facebook.com/shopmyexchange

Twitter:  https://twitter.com/shopmyexchange

Instagram: @shopmyexchange

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