Exchange to Display New Trailer Wrap, Highlighting Service to America’s Heroes, at 123rd Army-Navy Game

DALLAS – The Army & Air Force Exchange Service is letting Cadets and Midshipmen know that Team Exchange has their six with its latest patriotic trailer wrap, which will be on display at the 123rd Army-Navy Game on Dec. 10 at Lincoln Financial Field in Philadelphia.

With “Where Heroes Play, Where Heroes Shop” in large letters against a camouflage background, the trailer wrap reminds the military community that their Exchange benefit is here to serve them with tax-free shopping and military-exclusive pricing—whether they are serving today or served in the past.

The truck, based out of the Exchange’s Dan Daniel Distribution Center in Newport News, Virginia, delivers merchandise to Exchanges throughout the Department of Defense retailer’s Eastern Region, including Forts Bragg, Campbell, Benning and more.

The Exchange's latest patriotic trailer wrap, reading "Where Heroes Play, Where Heroes Shop" against a camoflauge background.

This is the fifth year the Exchange is a participating partner in the Army-Navy Game presented by USAA. Thousands of Cadets, Midshipmen and fans at Lincoln Financial Field, along with the millions who will tune in to the game on CBS, will hear the Exchange’s relevancy message of supporting service members wherever they go.

“Whether on the football field or on the battlefield, America’s service members are our heroes,” said Exchange Director/CEO Tom Shull. “Team Exchange designed this new trailer wrap to remind our heroes they are the best customers in the world. It is an honor for the Exchange to serve Warfighters—past, present and future.”

Before the game, Cadets and Midshipmen can also tour a mobile field Exchange—a store on wheels designed to serve troops in remote locations during exercises and deployments—and learn more about how the Exchange supports service members’ Quality-of-Life during and after military service.

The Exchange is the Department of Defense’s largest military retailer, serving troops and their families with 4,330 department stores, convenience stores, food courts, malls and movie theaters, in all 50 states and more than 30 countries.

In addition to active duty, Reserve and National Guard personnel, service-connected disabled Veterans and Department of Defense and Coast Guard civilians can shop in Exchange stores. Honorably discharged Veterans who have verified their Exchange eligibility can also shop the Exchange online. For more information, Veterans can visit

Social media-friendly version: Cadets and Midshipmen will get a reminder that the Department of Defense’s largest retailer is here to serve them with tax-free shopping and military-exclusive pricing with the display of the Exchange’s latest patriotic truck wrap at the 123rd Army-Navy Game, held Dec. 10 at Lincoln Financial Field in Philadelphia. Learn more:

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Since 1895, the Army & Air Force Exchange Service (Exchange) has gone where Soldiers, Airmen, Guardians and their families go to improve the quality of their lives by providing valued goods and services at exclusive military pricing. The Exchange is the 54th-largest retailer in the United States. 100% of Exchange earnings support military communities. In the last 10 years, your Exchange benefit has provided $3.5 billion in earnings for critical military Quality-of-Life programs. The Exchange is a non-appropriated fund entity of the Department of Defense and is directed by a Board of Directors. The Exchange is a 50th Anniversary Vietnam War Commemorative Partner, planning and conducting events and activities that recognize the service, valor and sacrifice of Vietnam Veterans and their families in conjunction with the United States of America Vietnam War Commemoration. To find out more about the Exchange history and mission or to view recent press releases please visit our website at or follow us on Twitter at


Media Notes:

For more information or to schedule an interview with an Exchange representative please contact Conner Hammett, 214-312-2714 or [email protected].

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