Exchange Announces Contract with SpeedFC to Build Integrated eCommerce Website
MEDIA CONTACT: Chris Ward
MEDIA ADVISORY: 13-046
RELEASE DATE: July 30, 2013
DALLAS – The Army & Air Force Exchange Service (Exchange) announced today it has awarded a multi-year contract to SpeedFC to build and maintain a state-of-the-art eCommerce platform, replacing a proprietary legacy environment. The Exchange, the 43rd largest retail organization in the U.S., is an omni-channel operator with a website at shopmyexchange.com and more than 2,800 brick and mortar facilities.
The SpeedFC solution will incorporate Oracle’s ATG platform for back-end systems, Speed Order, their proprietary system for order management, Omniture for analytics and Endeca for guided navigation, faceted search and search administration. Other customers SpeedFC currently serves include Yankee Candle, Justice Stores and MetroPCS. The fully integrated solution will allow best practice efficiencies which include order management, call center operations as well as warehouse fulfillment services.
“One of our strategic priorities is improving online offerings and the user experience,” said the Exchange’s Director/CEO Tom Shull. “Whether in-store or online, it is extremely important that we make the same Exchange benefit available to all Soldiers, Airmen, their families and retirees, regardless of where they are stationed or by what means they prefer to shop.”
The Exchange website presently offers branded and private label items across all merchandise categories including women’s apparel, accessories and beauty, men’s, children’s, electronics, home, appliances and military apparel, all at significant savings, free shipping on most orders and tax free to its customers. The Exchange plans to add a significant number of additional items prior to the key holiday season.
As part of this integration, the call center will move from a direct in-house operation to an outsourced solution located in the DFW metroplex. “We are family serving family so we take it very seriously when we have to reallocate resources,” said Shull. “But these moves are being made in an effort to better serve and support Soldiers, Airmen and their families. At the same time, we have a duty to our associates and, as a result, will make a concerted effort to take care of them with compensation or other opportunities within the organization.”
Last year, authorized shoppers placed over 700,000 orders at shopmyexchange.com totaling more than $220,000,000 in revenue.
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The Army & Air Force Exchange Service is a joint non-appropriated fund instrumentality of the Department of Defense and is directed by a Board of Directors which is responsible to the Secretaries of the Army and the Air Force through the Service Chiefs of Staff. The Exchange has the dual mission of providing authorized patrons with quality merchandise and services at competitively low prices and generating non-appropriated fund earnings as a supplemental source of funding for military morale, welfare and recreation programs. To find out more about the Exchange history and mission or to view recent press releases please visit our Web site at http://www.shopmyexchange.com.
About SpeedFC, Inc.
SpeedFC, Inc. is a wholly owned subsidiary of Navarre Corporation (NASDAQ: NAVR). Navarre® provides a vertically integrated, multi-channel platform of e-commerce services and distribution solutions to retailers and manufacturers. The company offers retail distribution programs, web site development and hosting, customer care, e-commerce fulfillment, and third party logistics services.
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Media Notes:
For more information or to schedule an interview with an Exchange representative please contact Chris Ward, 214-312-2714 or [email protected].
