Exchange’s Online Mall and Specialty Stores expand to offer greater selection for military shoppers

MEDIA CONTACT: SSG Mark Matthews
MEDIA ADVISORY: 13-085
RELEASE DATE: Dec. 5, 2013

DALLAS – The addition of several new stores in the Army & Air Force Exchange Service’s Online Mall is adding up to greater selection and savings for military shoppers. Hat Club, World of Powersports and Candy Crush candy boxes have all recently joined more than 40 third party sites offering exclusive discounts and promotions to military families through the virtual concession mall at www.shopmyexchange.com.

The Exchange Online Mall’s Hat Club has thousands of hats in a variety of styles, from sports teams to the most elite brands. Hat Club carries exclusive and custom-fitted as well as snapback hats from New Era, Mitchell & Ness, The Hundreds, Hurley, Stussy and many more. Military shoppers receive 10% off when shopping the Hat Club through the Exchange Online Mall.

World of Powersports is one of America’s largest Genuine Parts dealerships offering genuine repair parts and accessories for motorcycles, ATVs, personal watercraft and snowmobiles as well as popular aftermarket items. World of Powersports is a franchised dealer for Polaris, Kawasaki, Honda, Yamaha, Suzuki, Can-Am, Sea-Doo, Ski-Doo, Arctic-Cat, KTM, Kymco, Bennche and is veteran owned and operated.

The Exchange now also features four Candy Crush launch items. Candy.com and the Exchange Online Mall have come together to offer four flavors: Jelly Fish, Mixed Fruit Gummies, Candy Crush Color Bombs and Sour Fruit boxes from the hit app game of the year – Candy Crush – through the Exchange Specialty Store – Sweet Shoppe, which offers a wide selection of chocolates, gummies, bulk candy and name brand candies, such as Snickers, Reese’s and Gummy Bears.

“By partnering with select suppliers willing to offer special incentives to Exchange shoppers, we are able to strengthen shoppers’ earned benefit with additional value and increased selection,” said the Exchange’s Chief of Staff Tom Ockenfels. “Finding the right product, at the right price and at the right time continues to get easier as the Exchange Online Mall expands.”

The Exchange Mall is a concession mall offering online service and merchandise to military members around the world.  Today, more than 40 third party sites, including Armed Forces Eyewear and Military Contacts, which feature prescription glasses and contacts, online book store Books A Million, and tactical gear for those deployed from Patriot Outfitters, are on exchangeonlinemall.com. Authorized shoppers can log onto their Exchange Online Store at shopmyexchange.com, usmc-mccs.org, navy-nex.com or cg-exchange.com and click the Exchange Mall logo or access the site directly by logging onto exchangeonlinemall.com.

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The Army & Air Force Exchange Service is a joint non-appropriated fund instrumentality of the Department of Defense and is directed by a Board of Directors which is responsible to the Secretaries of the Army and the Air Force through the Service Chiefs of Staff.  The Exchange has the dual mission of providing authorized patrons with quality merchandise and services at competitively low prices and generating non-appropriated fund earnings as a supplemental source of funding for military morale, welfare and recreation programs. To find out more about the Exchange history and mission or to view recent press releases please visit our Web site at http://www.shopmyexchange.com.

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Media Notes:

For more information or to schedule an interview with an Exchange representative please contact Staff Sgt. Mark Matthews, 214-312-4273 or [email protected].