Exchange’s ‘Peeps’ Get into the Easter Spirit with Patriot Family Contest

MEDIA CONTACT: Deonna McGary
MEDIA ADVISORY: 11-016
RELEASE DATE: March 2011

DALLAS – As the weather gets warmer and flowers begin to bloom, Army & Air Force Exchange Service shoppers can start the new season with a shot at a sweet prize in the Patriotic Family Diorama Contest.

The Diorama Contest gives authorized patrons the opportunity to be creative and pay tribute to past and present patriotic stories. Participants are required to use a shoebox, candy and Peeps for the characters to re-create a patriotic play, scene or event that inspires emotion. The first place winner will receive a $500 gift card and the runner up will take home a $250 gift card.

Once the masterpiece has been created, entrants need to take at least two to three photos from each angle and submit each photo to [email protected] as an attachment. Name, phone number, address, closest Exchange, rank or job, title of the diorama and any additional information deemed necessary for creation should be included within the text of the email.

“Patriot Family contests continue to find ways to show appreciation to those who have served as well as get Exchange patrons involved in the most creative ways,” said Exchange’s Chief of Staff Col. Virgil Williams. “Everyone needs to ‘hop’ on this contest before Spring has sprung.”

Entries will be accepted through April 25. Judging will be based on originality, innovation, and the entrant’s ability to portray each scene in a respectable manner.

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The Army & Air Force Exchange Service is a joint command and is directed by a Board of Directors which is responsible to the Secretaries of the Army and the Air Force through the Service Chiefs of Staff. The Exchange has the dual mission of providing authorized patrons with articles of merchandise and services and generating non-appropriated fund earnings as a supplemental source of funding for military Family and Morale, Welfare and Recreation (FMWR) programs. To find out more about the Exchange history and mission or to view recent press releases please visit our Web site at http://www.shopmyexchange.com.

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Media Notes:

 

For more information or to schedule an interview with an Exchange representative please contact Deonna McGary, 214-312-2132 or [email protected].