Exchange Update on Track for Sept. 17th Opening

MEDIA CONTACT: Judd Anstey
MEDIA ADVISORY: 10-037
RELEASE DATE: August 2010
Exchange Update on Track for Sept. 17th Opening

DALLAS – Just 83 days after the first construction crew entered what was the “BX,” associates at what will soon be the new Tinker “Exchange” are readying for a “brand opening” celebration that will coincide with the Air Force birthday as well as the Air Force Falcons meeting up with the OU Sooners just down the road in Norman, OK.

“The Tinker community has a lot to be excited about in mid-September,” said Store Manager Michael Patmon. “And, while I’m not an odds maker, I think the smart money is on shopping and saving at the Tinker Exchange the weekend Sept. 17. It’s going to be unique opportunity to get a sneak peak at a look that Soldiers and Airmen may be seeing for years to come.”

Elements of the new look “Exchange” will even go worldwide on the same day as www.shopmyexchange.com (formerly aafes.com) unveils branding graphics consistent with those found at Tinker on the 17th. Beyond the updated appearance, online shoppers will also notice new navigation and interactive interface elements as well as improved integration of Exchange social media pages at Facebook, Twitter and YouTube.

Those lucky enough to make their way to the Tinker AFB Exchange on the weekend of the 17th will find a host of sales, specials and giveaways to celebrate the “brand opening.”

“We’ve been working with vendor partners for months,” said Patmon. “I think shoppers who take time to stop by will be surprised not only by the appearance of the store, but the service, selection and excitement that will be on display.”