MEDIA CONTACT: Chris Ward
MEDIA ADVISORY: 12-041
RELEASE DATE: July 18, 2012

DALLAS – In 1895, the War Department issued General Order 46 directing commanders to establish an Exchange at every post. Since then, Exchange associates have faithfully served alongside servicemembers wherever they are called to serve. Today, whether at Bagram or Barksdale, troops and their families know the Exchange is there.

On July 25^th, Exchanges all over the world will mark the Army & Air Force Exchange Service’s 117^th birthday with a host of savings and specials.

Shoppers using their Military Star® Card to fill up at the Express from July 25-27 will see a discount of 17-cents per gallon. The Military Star® Card will also pay dividends at the food court on July 25^th as diners can take 20 percent off their entire order. Also on the 25^th, Express patrons can enjoy free 20- and 30- ounce fountain drinks and 20-ounce Fresh Java until 1:17 p.m.

The birthday savings even extend online where www.shopmyexchange.com will offer a one-day sale on hundreds of products including a 40” Sharp AQUOS 1080 LCD TV for $717, up to 25 percent off name-brand watches and 66 percent off select fine jewelry.

“To say that this benefit has been around for 117 years is a testament to the loyalty of generations of military shoppers,” said the Exchange’s Senior Enlisted Advisor Chief Master Sgt. Tony Pearson. “July 25^th is our annual opportunity to celebrate and thank them for their service and for making the Exchange their first choice.” 

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The Army & Air Force Exchange Service is a joint non-appropriated fund instrumentality of the Department of Defense and is directed by a Board of Directors which is responsible to the Secretaries of the Army and the Air Force through the Service Chiefs of Staff.  The Exchange has the dual mission of providing authorized patrons with quality merchandise and services at competitively low prices and generating non-appropriated fund earnings as a supplemental source of funding for military morale, welfare and recreation programs. To find out more about the Exchange history and mission or to view recent press releases please visit our Web site at http://www.shopmyexchange.com.

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Media Notes:

For more information or to schedule an interview with an Exchange representative please contact Chris Ward, 214-312-2714 or [email protected].

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